Trygg Hansa
Forslag til logo, 11Danes. Det svenske forsikrings-
selskab Trygg Hansa skulle have nyt navn: ‘alltid’. Redningskransen kendes fra svenske havne
og strande og blev videreført i det nye logo.
Projektet blev aldrig gennemført pga. økonomisk krise.

Proposal for logo, 11Danes. The Swedish insurance company Trygg Hansa was changing its name to ‘alltid’ (always). The life ring is a familiar object on Swedish harbour fronts and beaches. The project
was scrapped due to economic difficulties.
1991